Content
Help Me Write Content: 20 Options
I hate staring at a blank page as much as the next guy, needing to fill pages with text. As an optimizer, we understand that just any ole content won’t...
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Yroc Consulting
We live in SEOville, USA, drink only from the fountains that produce the highest ROI, and dine on warm leads. Our goal is to help Optimizers, Agency Owners, Freelancers, Single Moms, Corporation Owners, and you through the complex world of internet marketing.
Backlinks, Website and SEO Audits
Everything You Need to Know About Evaluating Your Competitors’ Backlinks
Researching your competitors’ organic rankings is a great way to build your own link-building strategy or figure out what they’re doing. Ranking signals aren’t the only thing that matters, but...
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July 09, 2022
Hyper-Local SEO, Search Engine Optimization
New for ’22: Google’s CTRs by Ranking Position
A search result’s organic CTR is simply the number of clicks a result receives, divided by how many times it appears on a search engine result page (also known as...
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April 09, 2022
Content, Search Engine Optimization
New For ’22: User Behavior + Search Intent
As of 2022, this will be the year when you will put a higher emphasis on the user’s search intent and behavior over anything else. As people’s search intents and...
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March 12, 2022
Content, Search Engine Optimization
New for ’22: Passage Indexing
Google announced a new algorithm called Passage Indexing recently. If you haven’t heard about it, listen up! You can benefit from using Passage Indexing if you’re like us and have...
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February 17, 2022
Hyper-Local SEO
Local Search Results are Recalibrated by Google Algorithm Update
Google rolled out an algorithm update in December 2021 that has proved to be the most significant local search update in the past several years. Google confirmed the update a...
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January 11, 2022
Hyper-Local SEO, Internet Marketing Tips & How-tos
25 Google My Business Hacks for Better Ranking
Google My Business is a wonderful tool. Leads will come pouring in if you are able to dominate the local market. However, one day, you check it… and all of...
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November 13, 2021
Internet Marketing Tips & How-tos, Search Engine Optimization
Best Marketing Books You Need To Read
It is likely that one of the best marketing books on this list will change and improve the way you market. A list of best-books in marketing would likely include...
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October 09, 2021
![The Essential SEO Content Writing Checklist [12-Points]](https://yrocconsulting.com/wp-content/uploads/2021/09/The-Essential-SEO-Content-Writing-Checklist2.jpg)
Content
The Essential SEO Content Writing Checklist [12-Points]
Chances are, if you are in the business of writing, SEO, or lead generation, or if you have explored digital marketing for your business, you’ve probably heard the term ‘SEO...
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September 11, 2021
Search Engine Optimization
A Beginner’s Guide to Understanding SEO Keywords
What are Keywords (and Keyword Intent)? Search engines deliver a list of relevant web pages on a Search Engine Results Page (SERP) when an individual searches on a search engine...
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April 10, 2021
Lead Generation, Web Design & Development
The Best WordPress Popup Plugins [2021]
The Best Word Press Popup Plugins Popup plugins for WordPress let you get the most out of your site. Your website, your brand, and your services can increase the return...
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March 13, 2021
Internet Marketing Tips & How-tos
How to Get Google to Instantly Index your new Digital Storefront
If Google doesn’t index your website, you will be invisible – you won’t show in any search questions. Subsequently, you won’t get any organic traffic. We’ll help you sort out...
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February 13, 2021
![New To SEO? [Updated 2021]](https://yrocconsulting.com/wp-content/uploads/2021/01/seo.jpg)
Hyper-Local SEO, Search Engine Optimization
New To SEO? [Updated 2021]
Are you considering SEO but feeling a little queasy? As a professional SEO company with multiple SEO professionals staffed, we help companies make their sites better adhere to Google’s algorithms...
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January 09, 2021
Internet Marketing Tips & How-tos, Search Engine Optimization
2021 Google Ranking Factors: Core Web Vitals
Ranking Factor Background Some time ago, Google caused quite a stir by announcing a new ranking factor for 2021: page experience. User experience has always been an essential part...
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December 12, 2020
Web Design & Development
Help Your Website Move Toward ADA Compliance
All public-facing websites should evaluate and consider compliance with ADA laws related to their industry. That is, your website should aim to be accessible to users with a disability. Failure...
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November 14, 2020
Backlinks, Hyper-Local SEO
How To Leverage Google Drive for Your Site (Authority Stack)
Leverage Google and all the FREE services they provide with Authority Stacking! A Google Authority Stack, or Google Drive Stack, is when Google products like Docs, Sheets, Forms, Slides, etc....
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October 10, 2020
Content, Internet Marketing Tips & How-tos, Lead Generation
Increase Your CTR by 38% [New Research]
Take a look at this very interesting industry study done by HubSpot and Outbrain regarding click-through rates (CTR). These two powerhouse marketing agencies teamed up to analyze 3+ million headlines....
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September 12, 2020
Internet Marketing Tips & How-tos, Lead Generation
5 Quick Idea Generators: The Best Inspiration for your Headlines
This is a followup to a previous post about creatively writing headlines. We had a number of people let us know that although the information is good, most running agencies...
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August 08, 2020
Lead Generation
7 Pillars to a Successful Lead Generation Campaign
In marketing, lead generation refers to the process of triggering considerable customer interest in order to get them to inquire about the products or services offered by a business. These...
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July 11, 2020
Search Engine Optimization
Super Simple Blog Ping Trick for WordPress
After the keyword research and competitive analysis, you just spent 3 hours writing a great blog for your website – with a 10-minute snack break and two 5-minute potty breaks,...
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