A search result’s organic CTR is simply the number of clicks a result receives, divided by how many times it appears on a search engine result page (also known as “impressions”). Calculating your organic CTRs can assist in determining just how valuable each rank position is to your site, since no rank is created equal. Furthermore, you can estimate organic web traffic – for example, a drop from position two to eight may result in a 40 percent drop in traffic for a keyword. There are over 270 million visitors per month......
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Content, Search Engine Optimization |
March 12, 2022
New For ’22: User Behavior + Search Intent
As of 2022, this will be the year when you will put a higher emphasis on the user’s search intent and behavior over anything else. As people’s search intents and...
Content, Search Engine Optimization |
February 17, 2022
New for ’22: Passage Indexing
Google announced a new algorithm called Passage Indexing recently. If you haven’t heard about it, listen up! You can benefit from using Passage Indexing if you’re like us and have...
Internet Marketing Tips & How-tos, Search Engine Optimization |
October 9, 2021
Best Marketing Books You Need To Read
It is likely that one of the best marketing books on this list will change and improve the way you market. A list of best-books in marketing would likely include...
Search Engine Optimization |
April 10, 2021
A Beginner’s Guide to Understanding SEO Keywords
What are Keywords (and Keyword Intent)? Search engines deliver a list of relevant web pages on a Search Engine Results Page (SERP) when an individual searches on a search engine...
![New To SEO? [Updated 2021]](https://yrocconsulting.com/wp-content/uploads/2021/01/seo-420x280.jpg)
Hyper-Local SEO, Search Engine Optimization |
January 9, 2021
New To SEO? [Updated 2021]
Are you considering SEO but feeling a little queasy? As a professional SEO company with multiple SEO professionals staffed, we help companies make their sites better adhere to Google’s algorithms...
Internet Marketing Tips & How-tos, Search Engine Optimization |
December 12, 2020
2021 Google Ranking Factors: Core Web Vitals
Ranking Factor Background Some time ago, Google caused quite a stir by announcing a new ranking factor for 2021: page experience. User experience has always been an essential part...
Search Engine Optimization |
June 13, 2020
Super Simple Blog Ping Trick for WordPress
After the keyword research and competitive analysis, you just spent 3 hours writing a great blog for your website – with a 10-minute snack break and a two 5-minute potty...
Search Engine Optimization |
May 9, 2020
Our Headline Formula List You Can’t Write Without
Page titles and headlines are key in the world of search engine optimization; using the proper keywords and the E-A-T method are both incredibly important. So let’s add to that...
Search Engine Optimization |
April 11, 2020
How Does Google Rank A Website?
It’s interesting to watch the ranking priority changes Google makes after various core updates. Google threw a huge update at us on May 4th- right in the middle on their...